Blank Canvas

characterdesign: 3D paperart poster, Saturday 13 February

Leo Rosa Borges created this scary 3D poster monster, Blank Canvas, currently on display at The Jam Jar gallery in Dubai. His mission: "We found that many people feel an initial hesitation or discomfort when faced with a blank page. In order to exaggerate the illogical nature of this fear, we created scary monsters in blank canvases and hung them up as posters. We wanted to introduce people to The Jam Jar - a do-it-yourself painting studio with a mission to bring art to the community. We had to do this on close to zero budget."

More photo's at http://www.behance.net/Gallery/Blank-Canvas-posters/416021

http://www.leorosaborges.com/

Credits:
Advertising Agency: Ogilvy Dubai, UAE
Executive Creative Director: Till Hohmann
Creative Director: Guy Sinclair/Ramzi Moutran
Art Director/Designer: Leo Rosa Borges
Copywriter: Amina Abdel-Halim
Designer: Lina Al Amoudi

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