Ford and light art
commercials: Saturday 09 January
Ford is focussing on kinetic design, their 2009 commercial campaign was pointing out that their cars are moving, even if they stand still. Newbee is this Ford Germany commercial. By Alex Smith, who also directed a number of K Swiss commercials and works for RSA films, Ridley and Tony Scott's commercial company.
Director: Alex Smith
Production Company: RSA Films
Post Production: Lumiere
Music: Mark Delany & Jade Pybus