PLEIX wins Bronze Lion at Cannes

: Amnesty International's message told in wax., Thursday 01 July

The strenght of a good add is most of time it's simplicity. Melting dictators made out of wax in the context of Amnesty International is a great idea.   

Pleix brought this concept to life in an eight month production. Because of the great costs ( building huge ovens and wax-statues) they decided to do it in CG. The result is an realistic, emotional piece that hopefully changes the world. Honoured with a Bronze Lion in Cannes.

Thanks to Leti from Pleix.

Amnesty International "death penalty" director's cut (PLEIX) from pleix on Vimeo.

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